A business model for the Internet of Things for every CXO
This post originally appeared on the Sogeti Labs blog
What started with a marketing buzzword has grown out to a serious question for a lot of CXO’s: “What is the Internet of Things, and how can ‘I’ benefit from it?”
Studies from Cisco, IBM, Microsoft, McKinsey, Gartner, Forrester and other companies are showing us a tremendous growth in several areas in, what we call, the Internet of Things/ the Internet of Everything. The amount of connected devices is only one of the examples which we can use to explain how fast this technology is growing. Consumers are embracing these so called wearable technology in almost every aspect of day life. Small start-ups funded by the crowd are offering all kinds of connected devices on a massive scale.
For companies there is just one question. How can I step in to this market to enhance my profit and gain market share?…
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